Meet Andrea.
I’m Andrea LaRosa — communication expert, business strategist, and the person you call when you’re tired of guessing what’s holding you back and finally want clarity that actually moves the needle. I help individuals, leaders, and small businesses strengthen how they communicate, sell, lead, and operate so they can build the results they want with more confidence and a lot less chaos.
My work blends coaching, consulting, communication psychology, business strategy, and AI integration to create simple, sustainable systems that make everything easier. I’m here to help you show up more clearly, run your business more efficiently, and navigate conversations without second-guessing yourself — whether those conversations happen in the boardroom, on a sales call, with your team, or in your own head.
Before launching Smarter Strategies, I founded and ran multiple businesses, including a successful matchmaking company and a media-driven podcast brand. I’ve built sales processes, marketing systems, content engines, community engagement strategies, and operational workflows for myself and for dozens of clients. I’ve coached first-time leaders, seasoned executives, small business owners, educators, consultants, creatives, and entrepreneurs who want to grow without losing themselves in the process.
These days, my clients come to me for a mix of communication refinement, clearer messaging, leadership development, business planning, marketing strategy, and AI-powered operational support. Some people need help improving how they communicate. Some want stronger sales calls. Some want their business to feel lighter, cleaner, and more aligned. Others want to build smarter workflows and finally integrate AI in a way that doesn’t feel overwhelming. Many want all of the above — and that’s exactly what I’m built for.
My approach is simple: clear guidance, practical tools, direct feedback, and zero fluff. I’m supportive, honest, and results-focused — and I’ll always tell you the truth in a way you can actually use. Whether we’re building a business plan, optimizing your communication, crafting a sales script, mapping your marketing strategy, or restructuring your operations, I’ll help you understand exactly what to say, what to do, and what to change so everything becomes easier.
When I’m not working with clients, you can find me presenting workshops, teaching business and communication courses, recording my podcast, experimenting with AI tools, or sipping something delicious while reworking another system that could run just a little smoother.
If you’re looking for clarity, direction, and strategy that actually supports the way you work, I’d love to connect.